ROLE
Design Strategy, Graphic Designer
Design Strategy, Graphic Designer
TEAM
Diana Akhavan, Graphic Designer, Graphic Designer
Remi Chandler, Music Composer, Singer, Song-Writer (https://candleaudio.com)
Diana Akhavan, Graphic Designer, Graphic Designer
Remi Chandler, Music Composer, Singer, Song-Writer (https://candleaudio.com)
OVERVIEW
The United States is made up of 50 states. Picking up a random slip of paper reading "Arizona", made me think "It's so hot there." After lots of research, the conclusion was that Arizona is picturesque. With this in mind, I wanted to focus on Arizona's natural beauty & wonders. My ad campaign is calling out to different states for some of the things they are known for, to show off what Arizona has to offer too.
The United States is made up of 50 states. Picking up a random slip of paper reading "Arizona", made me think "It's so hot there." After lots of research, the conclusion was that Arizona is picturesque. With this in mind, I wanted to focus on Arizona's natural beauty & wonders. My ad campaign is calling out to different states for some of the things they are known for, to show off what Arizona has to offer too.
THE CHALLENGE
Everyone thinks of deserts, dry rocks, and extreme heat when thinking about Arizona. Arizona isn’t just a place where the Grand Canyon lives, it’s more than that.
Everyone thinks of deserts, dry rocks, and extreme heat when thinking about Arizona. Arizona isn’t just a place where the Grand Canyon lives, it’s more than that.
A song based off of 'Hey There Delilah' but named Hey Arizona. My friend, Remi Chandler, wrote and sung the song you hear above. To hear more of his music click: https://soundcloud.com/candleking
A short commercial showing the beauty that Arizona has to offer.
